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Reality television series helps to increase AQUAGOLD International's brand awareness

Published on September 19, 2009 at 3:07 AM · No Comments

AQUAGOLD International (PINKSHEETS: AQUI), a global distributor of premier Canadian spring water products, announced today that the company's CEO, Domingo M. Silvas III, is traveling to China to meet with Marco Hassoun and York Tang, two of the original founders of AQUAGOLD. Messrs. Hassoun and Tang currently oversee the company's operations in China.

"In light of all the recent success we have had with our sales and marketing efforts in China, I felt that a personal visit as well as the opportunity to work directly with Mr. Hassoun and Mr. Tang on several upcoming projects was in order," stated Mr. Silvas.

AQUAGOLD continues to experience increased brand awareness as well as growing demand in China largely due to the widespread success of the company's weekly reality television series in China, "AQUAGOLD Superface." Airing weekly on Sunday nights to an estimated audience of some 20 million viewers, each early episode featured 30 to 50 aspiring models as contestants, of which 10 to 15 advanced to the next round.

"'Superface' is more than just a beauty contest," stated Mr. Hassoun, President of Asian Market Sales and a judge on the "Superface" panel. "In addition to outward appeal, each contestant must display a talent, as well as answer questions relating to AQUAGOLD and their personal views on the future."

"Superface" recently wrapped up tapings of the show at the annual martial arts festival in Jinan, as well as a finale episode in Beijing. With a viewership of thirty million people weekly, "AQUAGOLD Superface" has not just captured the attention of the viewing public, the televised finale from Beijing was attended by Chairman Long from the CICCC, and the festival in Jinan, where "AQUAGOLD Superface" models participated in a cultural fashion show, was attended by several other prominent Chinese Government officials.

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