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Breast cancer organizations form new agreement to raise funds for research

Published on January 13, 2010 at 5:34 AM · No Comments

Leading breast cancer organizations Susan G. Komen for the Cure® and the Canadian Breast Cancer Foundation in Canada today announce a new agreement to raise funds and explore possibilities to partner in research, education, advocacy and awareness programs across borders.

“Komen for the Cure and the Canadian Breast Cancer Foundation have worked together for many years. Today’s announcement formalizes our friendship, and brings the collective resources of two respected and dedicated organizations closer together to achieve a world without breast cancer.”

This is the start of what is intended to be a cooperative approach to breast cancer programs across North America. By working together, both charities hope to expand their reach, enhance fundraising and realize a future without breast cancer sooner.

The first step, announced today, is a joint cause-related marketing agreement, in which the two organizations will work with business partners to identify and develop products and programs to be available in both countries, with proceeds benefiting both organizations and the breast cancer cause.

“Ending this disease requires collaboration with the best that the world has to offer,” said Ambassador Nancy G. Brinker, founder and CEO of Susan G. Komen for the Cure. “Komen for the Cure and the Canadian Breast Cancer Foundation have worked together for many years. Today’s announcement formalizes our friendship, and brings the collective resources of two respected and dedicated organizations closer together to achieve a world without breast cancer.”

Both Brinker and Colleen Fleming, CEO of the Canadian Breast Cancer Foundation — Central Office, noted the similarities between the organizations’ strategic approach to their missions. Both focus on — and fund — leading-edge research, education and awareness programs and community-based social and emotional support programs for women and men with breast cancer.

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