Nordion celebrates first anniversary of market launch of TheraSphere

According to GLOBOCAN, the World Health Organization (WHO)'s agency for cancer data and research, more than 1,090 new cases of primary liver cancer were diagnosed in men and women in Turkey in 2008, with approximately 1,050 deaths from primary liver cancer that same year. In addition, approximately 60 percent of colorectal cancer (CRC) patients will develop liver metastases, and more than 7,200 new cases of CRC were diagnosed in Turkey in 2008.

"Nordion made a strategic decision to launch TheraSphere in Turkey last year and our commercial efforts, together with those of our Turkish distributor, Eczacibasi Monrol Nuclear Products, mean more physicians in the region are aware and now have access to this innovative treatment, to the benefit of their patients," said Kevin Brooks, Nordion's Senior Vice President of Sales and Marketing. "The clinical adoption we have seen in Turkey over the past 12 months supports our decision to expand into this market, and clearly demonstrates a strong clinical interest in TheraSphere."

The therapy is currently available at the following hospitals in Turkey:

• Istanbul University Cerrahpaşa Medicine Faculty (Istanbul)
• Hacettepe University (Ankara)
• Gazi University (Ankara)
• American Hospital (Istanbul)
• Istanbul Memorial Hospital (Istanbul)
• Acibadem Maslak Hospital (Istanbul)