Published on September 24, 2013 at 2:17 PM
The inVentiv Physician Network complements inVentiv's other innovations in clinical trial recruitment. inVentiv Clinical Trial Recruitment Services (iCTRS) uses behavioral research, proprietary data, and cutting-edge technology to improve feasibility, enrollment, and patient recruitment. Mytrus Inc., in which inVentiv has acquired an equity stake, has pioneered electronic informed consent to improve trial efficiency and patient retention.
"With the inVentiv Physician Network we bring more and more physicians the opportunity to contribute vital new data to the medical community by participating in important new studies that capture real-world patient experiences and clinical outcomes," Trotter said.
SOURCE inVentiv Health Clinical