Todd Mitchem Consulting, in conjunction with Cannabrand, the first full-service recreational cannabis marketing agency, will present "I Choose Cannabis and Business" workshops slated for five cities in September and October 2014.
Cannabrand recently teamed up with Todd Mitchem, who has consulted for Colorado-based cannabis businesses including O.penVAPE, as well as well-known corporations such as Starbucks, Purina, Marriott, H&R Block, Pizza Hut, Google and Nestle. Targeting everyone curious about the industry, from entrepreneurs to investors, Mitchem and the Cannabrand team will share insider information on trends, business processes and legal operations.
With expertise in industry building and accelerating brand growth, Mitchem will lead the presentation and cover topics such as creating a sustainable company structure, constructing scalable processes, requirements for building a national brand in cannabis as well as understanding the unique intricacies of public relations, government relations and personnel management.
"These hands on workshops will appeal to any person curious about the future of this industry, investors wondering what to look for in a possible investment opportunity, or anyone looking to break into the movement of mainstream cannabis business," Mitchem said. "I welcome anyone looking to break into the mainstream cannabis movement which is a big business with an anticipated $2.5 billion market value by the end of 2014."
Upcoming Dates and Locations:
September 3 - Miami, FL
September 11 - Columbus, OH
September 16 - Las Vegas, NV
September 25 - Orlando, FL
October 1 - New York, NY
Mitchem, and CannaBrand will conduct five-hour interactive workshops that will incorporate multi-media, market scans, case studies and the latest regulatory information.
"We will be teaching lessons from our experience in marketing within the context of the cannabis industry, and sound business practices that change daily as we all settle the new frontier of this expanding industry," said Jennifer DeFalco of Cannabrand. Co-Founder Olivia Mannix added, "We are really excited to share our passion for the I Choose Cannabis movement alongside Todd, and we promise an entertaining and informative event."