This article was like a DAAAA.  Why has it taken all these years for this need to be recognized.  Women have been suffering... SUFFERING.. this for decades and now this study indicates a need for better treatments.  I hate to say it ..but if this was a male problem ..it would have ceased to be a problem a long time ago.  If a pill can be invented to send blood to a mans penis..for Gods sake, helping to control hot flashes should be an easy task.   When a woman says she is having hot flashes it is taken as no big deal.  A little problem or just something YOU WOMEN do, like pregnancy, and periods.  Hot Flashes are debilitating, destructive to our lives and our health, self esteem, productivity and sense of well being.  I have had women say, we have to look on the bright side, "no more periods".. REALLY ???  Periods are a disgusting fact of life but they don't destroy you.  You can live your life around them..not with hot flashes.  The life I was living is over.  This life is like living with a disability.. a disease.  Why has this problem not been addressed a long..long time ago.