Tuft's ad for eating healthy is simply about women who need to eat healthy.  Ever noticed all those "ROBUST" men around shoveling in donuts etc?  Woman are expected to look terrific which is the important thing to most people in general, not health, but men hang over their belts, gasp on one flight of stairs and also need to be included in these ads. I commend you for the terrific ads that we watch.  The better the ad, the more people watch and think.  Get on it Tufts and let these unhealthy men think before they gobble up that jelly donut!