Hospital Corporation of America appoints Bayard Advertising Agency as recruitment partner

Bayard Advertising Agency, Inc., an integrated branding and communications agency serving B2B and B2C clients in a broad array of industries, announces its selection as Recruitment Agency Of Record by Hospital Corporation of America (HCA) West Florida Division.

"Bayard brings a reputation for being innovative, creative and forward-thinking," notes Jennifer Berres, VP Human Resources for HCA West Florida Division. "We are looking forward to the success that our new partnership will achieve."

"All of us at Bayard are truly humbled by HCA West Florida Division's selection of our agency," says Louis Naviasky, Bayard's Chief Operating Officer. "With the projected scarcities of healthcare talent over the next few years, the use of new and progressive tactics for talent acquisition is mission critical. The fact that HCA West Florida Division values Bayard's sourcing approach really means a lot to us."