At 6:14pm yesterday, Debora Gore of Bristow, Virginia, received a phone call from renowned physician, author, and weight-loss expert Dr. Sanford Siegal who was calling to congratulate her on becoming the 100,000th registered member of CookieDiet.com, the official Dr. Siegal's COOKIE DIET® web site. Dr. Siegal thanked her for joining and told her that he was sending her a three-month supply of his famous cookies and an autographed copy of his new book, Dr. Siegal's Cookie Diet Book: How a Doctor and His Cookie Helped 500,000 People Lose Weight Fast (2009, Hyde Park Publishing Ltd., 320 pages, ISBN 978-0-9822728-3-19999).
"Registering our 100,000th CookieDiet.com member is an exciting milestone," said Matthew Siegal, president and CEO of Dr. Siegal's Direct Nutritionals, LLC, which operates CookieDiet.com. "More than 85 percent of our members indicate that they heard about us from a friend, relative, or co-worker so we know we're doing something right."
Last Friday, Google Trends reported that, on that day, more people searched for information related to Dr. Siegal's COOKIE DIET® than for the "balloon boy hoax" story.
The initial version of the web site, which was then hosted at CookieDietOnline.com, was primarily an online store. The current version, which was launched in December 2008 with the shorter URL, CookieDiet.com, introduced numerous robust features intended to educate customers before and during the weight-loss and weight-maintenance phases of their diets.