BG Medical forms new digital services marketing division

BG Medical Technologies, Inc. (OTC: RIGH), a leader in medical marijuana professional services, announces the formation of a new digital services marketing division to create best-in-class asset management for cannabis related Internet properties.

The new division is aligned to support company initiatives for monetization of high value and high traffic Internet web sites, brands, and virtual properties. The unit will implement a strong focus on demographic, behavioral, and contextual analysis to best deliver relevant content to patients and information seekers of medical cannabis treatments. This will occur across a breadth of new and existing medical marijuana brands. The division will also lay the groundwork for a cannabis-niche advertising network set for release later this year. BG Medical's consistent focus on patient interests supports industry growth rates as new states continue to ratify medical marijuana legalization. Through internal initiatives and contracts currently under negotiation, the branch is expected to produce $2.1 million in revenue of previously stated $6.5 million 2012 year end goals.

"We've consolidated the most creative technology-centric minds from both public and private cannabis companies under one roof to participate in honing the value proposition of our own brands and new brands we're being asked to manage," said Angel Stanz, CEO. "This represents the underlying glue of our 'seed-to-sale' horizontal that will be revealed throughout 2012 as key acquisitions continue to be completed."

SOURCE BG Medical Technologies, Inc.