NeoGraft selects Verasoni Worldwide as marketing communications partner

NeoGraft® is pleased to announce the selection of Verasoni Worldwide as integrated marketing communications partner. NeoGraft® is a world leader in hair replacement technology serving physicians and patients in the United States and around the world. NeoGraft® is the first Class One FDA Listed automated medical device for hair restoration. This system harvests, collects, and implants individual follicular grafts using one user-friendly platform. NeoGraft® provides advances in both hair restoration technology and clinical techniques designed to promote the increase in safety, precision, artistry and efficiency for the benefit of both the patient and the physician. With NeoGraft® patients can enjoy the growth of their own real hair without the unsightly scar associated with the older strip-method.

"We're excited to partner with Verasoni Worldwide for rebranding and global marketing communications. Our rebranding efforts reflect our world-class physician partners and patients. We want to ensure that the NeoGraft® brand continues its aspirational market leadership in the near and long-term, and our new branding and marketing communications shall reflect that," said Glenn Normoyle, President of NeoGraft®. Verasoni Worldwide will work with NeoGraft's marketing leadership on strategy, rebranding, digital campaigns, consumer and business to business public relations, physician communications and consumer marketing.

Abe Kasbo, CEO of Verasoni Worldwide, "I'm delighted to welcome NeoGraft® to our family of clients. NeoGraft® holds a terrific reputation as leaders in Hair Replacement and Transplant Technology. Our entire team is looking forward to helping NeoGraft® amplify its brand as the leading technology in the field," said Abe Kasbo, CEO of Verasoni Worldwide. Sasha Idriss, Head of Global Accounts will be NeoGraft®'s account lead.

SOURCE Verasoni Worldwide