Non-invasive laser treatments becoming more popular

New trends reveal that laser technology is steering the future of the cosmetic surgery industry.

The American Academy of Cosmetic Surgery (AACS), a leader in the cosmetic surgery industry, conducted its annual Procedural Survey and the most notable finding is the shift towards non-invasive laser treatments.

Over the past three years, cosmetic surgeons have seen a significant increase in both males (456%) and females (215%) electing to have laser resurfacing. Laser resurfacing is performed with a "super-pulsed" carbon dioxide (CO 2 ) laser to minimize wrinkles and lines on the face. In addition, laser hair removal has jumped to the overall number two most performed non-invasive cosmetic procedure.

"Cosmetic surgery technology is advancing at the speed of light," states AACS President Patrick McMenamin, MD. "As we learn more about the cosmetic uses for lasers, the more patients benefit from effective results and quicker recovery time. It is an exciting time for both cosmetic surgery patients and physicians."

Although the economy is struggling, these laser procedures are looking to be recession proof. For instance, laser resurfacing has seen an approximate $450 decline in price since 2002. "As long these procedures are effective and affordable, I don't see their demand dropping."

Other notable findings from the survey include:

• Over the past year, cosmetic surgeons have seen a 29% increase in their female clientele. Despite the economy, women are continuing to invest in their appearances. In addition, cosmetic surgeons have seen a 2% decline male patients proving that when times are tough, cosmetic surgery is the one of the first things men delete from their wish lists.
• The top three most performed cosmetic surgical procedures in 2008 include: liposuction, blepharoplasty and breast augmentation; while the most popular non-invasive cosmetic procedures were Botox injections, laser hair removal and hyaluronic acid.

The 2008 Procedural Data is based on a survey of U.S.-based AACS members completed in December 2008. The entire report, conducted by RH Research, is available by contacting the Academy.