Anything Brands Online, Inc (PINKSHEETS: ANYT) announced today that its subsidiary, Anything Green OnLine (AGO) (www.anythinggreenonline.com), signed a Letter of Understanding with My Place, a not-for-profit organization located in Hendersonville, NC, whose mission is to provide housing and positive youth development to homeless and at-risk youth between the ages of 16 and 24 to develop a produce business to raise funds, a portion of which will be donated to My Place.
My Place, Inc. was founded by Venerable Pannavati Bhikkhuni, a Buddhist Nun offering services to homeless and at-risk youth in the Hendersonville, North Carolina area.
My Place, as part of its Youth Entrepreneur Enterprises component, refers potential customers to Anything Green Online to purchase produce boxes to be delivered to a convenient location for pickup. Also, My Place invites local supermarkets to make fresh produce from Anything Green Online available in their stores to be sold under the "My Place" label. Using students and their families nationwide as a marketing base, My Place is collecting signatures from consumers requesting their local supermarket to carry the "My Place" label in their stores. Within the first 3 days, over 1,000 local signatures have been collected. My Place will further increase market awareness by making direct contact with 200 media outlets throughout the US and contact 100 service providers to homeless students in 50 cities to encourage them to participate in the program. These organizations and their constituents would become recipients of a portion of the proceeds from sales in their respective communities.