Muscle Flex to be present at Gridlock's New Years Eve

Muscle Flex Inc. (www.MuscleFlex.com) (PINKSHEETS: MFLI) announced today that it will attend Gridlock's (www.gridlockla.com) New Years Eve at the Legendary Paramount Pictures Studio in Los Angeles with Adam Lambert headlining the event to ring in the New Decade. In addition, Muscle Flex CEO Danny Alex will walk the red carpet at the event and meet with select national media and reporters. TLK Fusion (www.tlkfusion.com), Muscle Flex's public relation and marketing partner, introduced and developed this opportunity.

Pamela Anderson will Host Gridlock's New Years Eve 2010 with live performances by Adam Lambert, Kevin Rudolph, Wonderland, 50/50, Konvict Muzik Artist "Qwes", Fanny Pack and Co-host Shayne Lamas.

This supercharged event will host 5,000 people and will also include additional live performances by Kevin Rudolf, Wonderland, Qwes, Dakota Lamas, Far East Movement, and 10 different DJ's and live performers on 4 different stages throughout the New York City themed streets of the lot. The mega-draw Lambert will take over the main stage at Midnight with an electrifying performance to kick off the New Year immediately following and amazing Midnight Countdown and Fireworks display.

"This is a great event to be a part of for Muscle Flex," commented Danny Alex, CEO of Muscle Flex Inc. "We have some amazing things in the works for early 2010 and beyond and being associated with another high profile event is indicative of the attention Muscle Flex is attracting. Ken and Tracy at TLK Fusion have been a true partner in developing opportunities and spreading the word in all the right circles for Muscle Flex. There is a story to tell investors and I am looking forward to updating investors in the New Year."

The entire New York Street back lot facility of Paramount will be turned into "Times Square West" for this one-of-a kind, six square block party. Lucky attendees will party to hours of musical and visual enjoyment while dancing their way through the city streets and celebrating the New Year. The event is produced and presented by Matthew Gavin Enterprises, TLK Fusion, Hollywood Studios International and Paramount Rocks. Past participants have included Katy Perry, The Killers, Carmen Electra and more.

Muscle Flex Inc. wishes everyone a happy and safe New Year and we will see you next year!!