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SYSPRO USA to sell its comprehensive ERP software solution through VAR channel

Published on January 23, 2010 at 3:35 AM · No Comments

SYSPRO USA, the leading provider of visionary, pragmatic ERP software, has today again reaffirmed the company’s commitment to selling its comprehensive ERP software solution through a VAR channel. As a privately held company, SYSPRO is able to focus on customer and VAR relationships rather than the interest of shareholders.

“SYSPRO is one of a handful of vendors that has always been successful and committed to selling its product through a reseller channel. Since its inception in 1978, SYSPRO has been channel driven, relying on resellers for sales and to assist the company in providing outstanding post-sales customer support”

According to SYSPRO USA President Joey Benadretti, the company continues to enhance its award winning SYSPRO Reseller Program, adding numerous benefits for the channel, including expanded company/VAR communications, a greater number of educational sessions, enhanced marketing support and more resources to obtain qualified leads.

“SYSPRO is one of a handful of vendors that has always been successful and committed to selling its product through a reseller channel. Since its inception in 1978, SYSPRO has been channel driven, relying on resellers for sales and to assist the company in providing outstanding post-sales customer support,” says Benadretti. “SYSPRO is unswerving in its goal to continue building a roster of the industry’s most outstanding resellers. The SYSPRO Reseller Program far surpasses the norm in the enterprise software market, and we are supplementing our channel with strategic business partners that wish to accelerate success by combining their expertise with that of SYSPRO.”

Benadretti points out that SYSPRO is a supplier that recognizes the needs of resellers, noting that SYSPRO’s single product offering -- a best-of-breed, fully integrated supply chain solution -- enables SYSPRO resellers to rapidly become proficient in the software and build successful, viable reseller businesses.

Benadretti notes, “Industry consolidation has forced resellers to represent multiple products by default, resulting in insufficient product expertise, conflicts and confusing overlaps. Many software products that vendors have in their arsenal are no longer competitive in today’s business environment. When you have a winning channel, the sage advice is to commit to it and support it. SYSPRO has always had an outstanding reseller channel and remains committed to having the finest channel in the industry,” he said.

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