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Take 2 To Save 2 campaign: To send life-changing health messages to those who may be at risk for stroke

Published on February 24, 2010 at 4:43 AM · No Comments

Life is a precious gift and so are loved ones.

The American Stroke Association, a division of the American Heart Association, today launched a campaign that provides people an array of life-changing health messages to send to those who may be at risk for stroke.

Take 2 To Save 2 -- part of the Power To End Stroke cause campaign reaching African Americans -- calls for people to take two minutes to save two loved ones by texting "Take 2" to "64244." The text sends a personalized health message to recipients that could help save their lives.  Also, participants can get viral messages to send via a phone call, e-mail, Facebook, or other formats.

Mark McEwen, network television news veteran, was enjoying life at the top of his game when he suffered a stroke.  In 2005, while traveling, he experienced symptoms that led him to the hospital. Two days later, he was diagnosed as having suffered two strokes.

"I'm taking two minutes to reach out to two friends today and you should, too," said McEwen, American Stroke Association spokesperson and former CBS Early Show weatherman. "Take two minutes to send two messages and help save lives."

Stroke is the third leading cause of death and a leading cause of severe, long-term disability in the United States.  

"Think about two people you care about who smoke, are overweight, have high blood pressure, diabetes or a family history of heart disease or stroke," said Clyde W. Yancy, M.D., American Heart Association president. "People with these risk factors have a greater chance of being disabled or dying from a stroke. People who have already suffered a stroke or heart attack are at higher risk for another one. This campaign will make more people aware of their risk for stroke and it only takes two minutes."

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