AHA announces new app for cardiologists to access Circulation journal

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The American Heart Association (AHA) announced new digital tools that provide members and subscribers advanced access to its Circulation journal through the release of a mobile view website and iPad app. Released late yesterday, the optimized mobile view website allows readers to view Circulation on smartphones, including iPhone and Android. The Circulation App for iPad, developed and distributed by the AHA's publishing partner, Lippincott Williams & Wilkins, a part of Wolters Kluwer Health, provides full mobile accessibility for all member and individual subscribers of Circulation: Journal of the American Heart Association, the top-ranked journal in cardiology.

"As more physicians integrate the iPad and other mobile technologies into patient care our new app makes it that much easier to access quickly the essential clinical research published each week in Circulation," said Joseph Loscalzo, MD, PhD, Editor-in-Chief of Circulation. Circulation for the iPad is available free of charge for a limited time on the App StoreSM.

New App and Website Features Offer Full Mobile Accessibility

Circulation for the iPad uses optimized digital technology to provide a print-like reading experience. Along with full-text downloads of each weekly issue, the new app offers other enhancements including:

• Ability to share articles via email or social media
• Adjustable text sizing with "pinch and zoom"
• Engaging multimedia videos, images, and supplements
• Ability to store or delete downloaded issues
• Speedy issue-browsing capability via Quick View
• Quick scrolling through abstract summaries
• Convenient notification when new issues become available
• Links to Circulation online for easy viewing of supplemental materials, such as European Perspectives, and browsing of the Circulation archives

By linking to the journal website (http://circ.ahajournals.org), Circulation for the iPad provides a comprehensive resource available anytime, anywhere, and in any format.

The launch of Circulation for the iPad and mobile web interface complements a complete makeover of the American Heart Association journal websites—not only Circulation, but also Arteriosclerosis, Thrombosis, and Vascular Biology; Circulation Research; Hypertension; and Stroke. Published on the HighWire Press platform, the updated AHA journal websites offer a variety of web 2.0 applications, feeds, widgets, and Web services. Along with advanced search and improved navigation, the new websites offer a number of enhancements for easy and intuitive browsing and reading.

All the AHA journal websites now offer mobile view for iPhone and Droid (iOS and Android OS) devices. Support for other mobile devices, such as the Blackberry and other smartphones, will be added in future releases. Designed to streamline the use cases of staying current, the mobile web interface offers quick access to the current issue and archives, a simplified search page, and personalization and authentication.

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