Lance Armstrong Foundation, SmartBrief launch new weekly digital media news service
Published on August 31, 2012 at 5:39 AM
Inc. launched a weekly digital media news service today in
partnership with the
Lance Armstrong Foundation.
The Lance Armstrong Foundation, the global non-profit organization
founded by the champion cyclist and cancer survivor, serves people
affected by cancer and empowers communities to take action against the
world's leading cause of death. The LIVESTRONG® SmartBrief will
contain daily industry news for Foundation constituents dedicated to
improving the lives of people affected by cancer. The SmartBrief will
keep them informed of industry developments by delivering "must-read"
news directly to their inboxes.
SmartBrief is an online media publishing company that gives readers a
competitive edge by providing relevant, timely and reliable content as
efficiently as possible. SmartBrief filters thousands of sources daily
to create customized e-mail publications in partnership with more than
200 trade associations, professional societies, non-profits and
companies. The most relevant industry news is chosen by SmartBrief's
editorial staff and summarized. SmartBrief distributes the news via its
e-mail newsletters, the SmartBrief website and the SmartBrief Android
and iPhone apps.
Lance Armstrong Foundation Executive Vice President of Operations, Andy
Miller, said, "Our partnership with SmartBrief will benefit Foundation
constituents and the industry as a whole by providing a weekly summary
of timely news, trends and policy issues important to strengthening the
Foundation's ability to effectively communicate with those in the cancer
Rick Stamberger, CEO of SmartBrief, Inc. added, "We are honored to be a
part of the Lance Armstrong Foundation's work in improving the lives of
people affected by cancer. SmartBrief staff will be dedicated to
providing this health care community with a valuable tool to save them
time and allow them to focus on their main objective, to address both
the common and unique problems cancer survivors are facing around the