Label Planet launches new sun cream resistant name labels for kids

New Sun Cream Resistant Name Labels For Kids

Why Do Most Name Labels Now Fail With Suncream? Label Planet Ltd launches new and improved Stikins® name labels in response to new sun cream formulas.

Following customer feedback this summer, Label Planet Ltd tested its own brand of Stikins® name labels and competitors' name labels against a range of the most popular sun creams currently available on the market. The results showed that, in the majority of cases, the print began to wear off after only a short term of exposure, with long term exposure leading to an almost complete removal of the print.

Further investigation into the sun creams used in the test revealed that many of them may have new formulas designed to improve the protection provided by the cream. Enhanced versions of ingredients such as titanium dioxide may have been introduced to improve the performance of "blockers" that reflect, scatter or absorb ultraviolet light and are believed to be less irritating than other chemicals making them more suitable for infants or adults with sensitive skin.  However, while the protection provided by these sun creams has inarguably been improved, the new ingredients cause the disintegration of print on name labels - which are often attached to the wash care label at the neck of garments, and so are exposed directly to sun cream applied to the neck of a child.

In response to finding this issue and its cause, Label Planet Ltd have researched and sourced new advanced ink for its name labels, which have now been tested and found to be resistant to the newer sun creams.

The new and improved sun cream resistant Stikins® have been released into the UK and the Worldwide markets through Label Planet Ltd and its official distributors. We believe that the new  Label Planet Ltd products are the only name labels currently available, at the time of this article release, which have been launched to provide superior resistance to the new 2013 formulas used in sun cream lotions.