EndoChoice launches website to provide patients with latest information on colorectal cancer screening

EndoChoice Inc.^® maker of the Fuse™ Full Spectrum Endoscopy™ system that allows doctors to see more of the GI tract than ever before today announced the launch of FuseColonoscopy.org to provide patients with the latest information on colorectal cancer screening. The release is planned to coincide with National Colorectal Cancer Awareness Month that EndoChoice is committed to support as a key initiative in helping reduce the incidence and mortality of colorectal cancer.

This easy to navigate website is a great resource for patients who want to learn more about colorectal cancer, the colorectal cancer screening process, and where to find doctors using Fuse to provide the most comprehensive detection technology available today.  Visitors to the site will be able to access important tools, videos and links to remove some of the mystery and uncertainty about important endoscopy procedures such as colonoscopy.

"Although disease awareness efforts around colorectal cancer have grown tremendously, colon cancer remains a deadly force, taking over 50,000 lives in the US each year," said, Mark Gilreath, Founder and CEO of EndoChoice, Inc. "We are committed to advancing the technology and research that will improve screening and diagnostic procedures, as well as expanding educational programs that underscore the importance of colorectal cancer screening."

EndoChoice also announced it has partnered with AliveAndKickn, a patient advocacy organization, founded by three-time cancer survivor and patient advocate, David Dubin.  EndoChoice will support Mr. Dubin and his organization for AliveAndKickn's "Blue Genes Bash" event celebrating life and raising funds for colon cancer awareness and research.

"Just last week a new study was released in The Lancet Oncology that demonstrated Fuse found more pre-cancerous lesions than standard, forward-viewing colonoscopes," added Gilreath. "It is important for people to talk with their doctors about colorectal cancer and get educated about the options available to them.  This disease can be defeated if you get screened at the appropriate times and ask your doctor to use the most advanced imaging technology available."

SOURCE EndoChoice, Inc.