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Neuroscience scientist unveils leverage mirror neuron theory to promote sales

The Buying Brain, Secrets for Selling to the Subconscious, a researcher in Professor Giancomo Rizzolati's neuroscience laboratory at the University of Parma in Italy was enjoying a frozen treat while a monkey sat nearby, connected to equipment that monitored his brainwave activity. Upon seeing the lab assistant enjoying the gelato, neurons in the monkey's own brain instantly fired, matching the activity the primate was observing. In effect, in his own subconscious, that monkey was going through all the motions that the lab assistant was actually performing and enjoying. Thus was launched what Dr. Pradeep explains in "The Empathic Brain" chapter as mirror neuron theory.

17 Aug 2010

2010 European LDN Conference: LDN can be used as effective treatment for people with MS

People with MS (Multiple Sclerosis) and others suffering with a range of often debilitating inflammatory conditions such as Chronic Fatigue Syndrome and Fibromyalgia, will take heart from advances in treatment for their conditions, and will follow events at The 2nd European LDN Conference with interest.

10 Mar 2010

Roche scientist honored with 2009 Meienhofer Award for excellence in peptide chemistry

Waleed Danho, Ph.D., Distinguished Research Leader at Roche was honored last week as the 2009 recipient of the Meienhofer Award for excellence in peptide chemistry at the international peptide symposium, RCCPS (http://www.rochecolorado.com/PeptideSymp09/).

8 Oct 2009

Research study sheds light on mechanisms of pain alteration in infancy and adolescence

Scientists at Georgia State University have uncovered the mechanisms of how pain in infancy alters how the brain processes pain in adulthood.

26 Sep 2009

Rutgers University Professor receives $3.5 million MERIT Award from NIH

Rutgers University Professor Dipak Sarkar has received a $3.5 million MERIT Award from the National Institutes of Health (NIH) to continue researching the damaging effects of alcohol on the nervous systems of the unborn.

27 Aug 2009

Endorphins, personality, and inheritance

A new article published in Elsevier's journal Bioscience Hypotheses suggests that our feelings in our lifetime can affect our children.

14 May 2009

Laughter improves health

The connection between the body, mind and spirit has been the subject of conventional scientific inquiry for some 20 years.

20 Apr 2009

Wrist acupuncture prevents postoperative nausea and vomiting

Up to 80 percent of patients who have surgery complain of nausea and vomiting afterwards, but stimulating an acupoint in their wrists can help reduce these symptoms, finds a new evidence review.

14 Apr 2009

Opioid antagonists show potential for problematic pain

Achieving effective, durable, and safe pain relief, especially in patients with chronic and/or severe pain conditions, can be difficult.

2 Apr 2009

Naltrexone can reduce relapse rates among alcohol-dependence patients

Naltrexone, an opioid antagonist approved in 1994 by the U.S. Food and Drug Administration for alcohol-dependence (AD) treatment, can reduce relapse rates among AD patients.

20 Mar 2009

Low to moderate drinking releases 'feel-good' endorphins in the brain, not heavy drinking

Scientists know that alcohol affects the brain, but the specifics remain unclear.

20 Mar 2009

Opioid antagonists help pain management

Achieving effective, durable, and safe pain relief, especially in patients with chronic and/or severe pain conditions, can be difficult.

3 Mar 2009

Joyful music has a healthy effect on blood vessel function

Listening to your favorite music may be good for your cardiovascular system.

11 Nov 2008

Specific gene may make women more susceptible to alcoholism

A particular gene variant might make women more susceptible to alcoholism. At least, a study carried out by the Universities of Bonn and Sweden's Karolinska Institute makes this a plausible conclusion.

8 Jul 2008

Researchers show brain can protect against cancer

Scientists have been aware for many years that if cancer patients are not able to deal with the stress associated with being sick, the cancer will progress faster than in calmer patients.

9 Jun 2008

Big differences in depressed brains

Depressed people may have far fewer of the receptors for some of the brain's "feel good" stress-response chemicals than non-depressed people, new University of Michigan Depression Center research shows.

8 May 2008

The risks of indoor tanning to women

At age 17, all Meghan Rothschild and Brittany Lietz wanted was a dark tan. They thought it made them look beautiful. But both had no idea that in just three years they would be battling melanoma, the deadliest form of skin cancer. Now Meghan, 24, of Wilbraham, Mass., and Brittany, 23, of Annapolis, Md., are speaking out about their experiences.

5 May 2008