May 25 2010
USANA Health Sciences, Inc. (NASDAQ: USNA) announced that China will be its next international market. Over 6,000 USANA Associates and guests were in attendance at USANA's Asia Pacific Convention in Hong Kong to hear the announcement. This announcement was also broadcast live via a world-wide webcast to an additional 6,000 Associates in various USANA markets.
"For several years now we have been exploring the opportunity to enter China, which is possibly the largest direct selling market in the world," said USANA Chief Executive Officer, Dave Wentz. "The fastest growing segment of our global customer network is among our ethnic-Chinese Associates. Many of these Associates have family relations or other ties to China which presents a significant growth opportunity for USANA, its shareholders and our independent Associates. We are excited about the opportunity to offer our nutritional products to the people of China and are pleased to see such an enthusiastic response from our Associates. We have increased our resources dedicated to opening China and continue to evaluate various strategies and timelines to enter this market."
Source USANA
http://www.usanahealthsciences.com