Sep 19 2009
AQUAGOLD International (PINKSHEETS/exchange>: AQUI), a global distributor of premier Canadian spring water products, announced today that the company's CEO, Domingo M. Silvas III, is traveling to China to meet with Marco Hassoun and York Tang, two of the original founders of AQUAGOLD. Messrs. Hassoun and Tang currently oversee the company's operations in China.
"In light of all the recent success we have had with our sales and marketing efforts in China, I felt that a personal visit as well as the opportunity to work directly with Mr. Hassoun and Mr. Tang on several upcoming projects was in order," stated Mr. Silvas.
AQUAGOLD continues to experience increased brand awareness as well as growing demand in China largely due to the widespread success of the company's weekly reality television series in China, "AQUAGOLD Superface." Airing weekly on Sunday nights to an estimated audience of some 20 million viewers, each early episode featured 30 to 50 aspiring models as contestants, of which 10 to 15 advanced to the next round.
"'Superface' is more than just a beauty contest," stated Mr. Hassoun, President of Asian Market Sales and a judge on the "Superface" panel. "In addition to outward appeal, each contestant must display a talent, as well as answer questions relating to AQUAGOLD and their personal views on the future."
"Superface" recently wrapped up tapings of the show at the annual martial arts festival in Jinan, as well as a finale episode in Beijing. With a viewership of thirty million people weekly, "AQUAGOLD Superface" has not just captured the attention of the viewing public, the televised finale from Beijing was attended by Chairman Long from the CICCC, and the festival in Jinan, where "AQUAGOLD Superface" models participated in a cultural fashion show, was attended by several other prominent Chinese Government officials.
The growing presence of AQUAGOLD can also be found in the planned sales and distribution of AQUAGOLD bottled water in various LianHua sites, as well as those of the Dashang Group.
"Mr. Tang and I are looking forward to Mr. Silva's visit," added Mr. Hassoun. "We are eager to have him meet our newly added sales staff, get involved with our sales strategies and work with him on our next phase of sales implementation. We are very proud of our current sales and marketing program, and additional opportunities are being presented to AQUAGOLD because of the success of these efforts."
AQUAGOLD, with operations in Montreal and China, has primarily focused its sales and marketing efforts in the Chinese market since inception. The growing demand for luxury items, such as Canadian spring sourced bottled water, is coming from both the upper echelon of Chinese society, as well as the country's vast emerging middle class.
"I'm impressed by the results we have seen thus far in China," added CEO Silvas, "and I am looking forward to working with Mr. Hassoun and Mr. Tang directly to assess strategies for future growth."
SOURCE: AQUAGOLD International, Inc.