PhotoMedex unveils Neova DNA Repair Factor Nourishing Lotion

PhotoMedex, Inc. (Nasdaq:PHMD) a leading provider of advanced dermatology, clinical skincare and medical laser products, today announced Neova® DNA Repair Factor Nourishing Lotion, the newest addition to its renowned Neova brand of skin and hair products. This breakthrough formula is the first product on the market to combine the restorative powers of Neova’s patented AHK Copper Peptide Complex® with advanced DNA repair and enhanced moisturizing properties to effectively reverse the damage and regenerate skin.

Neova DNA Repair Factor Nourishing Lotion is a unique progressive regenerating skin lotion specifically formulated to repair DNA damage and reverse the premature aging effects of environmental damage to the skin, known as “photoaging,” resulting from exposure to the sun’s ultraviolet (UV) radiation.

“DNA damage is an inevitable result of repeated exposure to the sun’s UV radiation, and if DNA damage is not repaired properly and quickly, the visible damage to the supporting structure of the skin appears as premature aging,” explained Leonard M. Patt, Ph.D., Director, Research & Development. “DNA becomes damaged as the result of two processes in the skin, normal cellular metabolism and through repeated exposure to ultraviolet radiation. We developed DNA Repair Factor Nourishing Lotion to target the UV induced DNA damage so physicians can now give their patients the benefit of the most comprehensive and effective skin regenerating therapy possible.”

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