Star power enlisted to spread the word about health law

The Obama administration is using the help of celebrities, including comedian Amy Poehler, actor Kal Penn and singer Jennifer Hudson, to educate young Americans about new insurance options under the law.

Los Angeles Times: White House Enlisting Entertainers To Help Implement Healthcare Law
Stepping up efforts to enroll young Americans in health insurance this fall, the Obama administration is enlisting the help of actors and entertainment industry officials to educate twentysomething consumers about the need to get covered. Senior administration officials met Monday morning with a group of entertainers to talk about media campaigns to reach young Americans about the Affordable Care Act, according to a White House official (Levey, 7/22).

The Washington Post: Health-Care Enrollment Effort Gets Some Star Power
Comedian Amy Poehler, actor Kal Penn and singer Jennifer Hudson attended a closed-door White House meeting Monday, hosted by senior advisor Valerie Jarrett and other top White House officials, according to a White House official (Kliff, 7/22).

Fox News: Obama Enlisting Celebrities To Promote ObamaCare
President Obama is enrolling some star power to promote ObamaCare amid public doubts and embarrassing setbacks to his signature health care law. Obama stopped by a private White House meeting Monday with celebrities including singer Jennifer Hudson and actors Amy Poehler, Michael Cera and Kal Penn. The White House said the artists expressed interest in helping spread the word about the health insurance marketplaces opening Oct. 1. Insurers need healthy young customers to help offset the costs of older, sicker consumers (7/23).

CNN: Obama Meets With Celebs Who Want To Promote Obamacare
President Barack Obama, hoping to pitch his signature health care law to younger Americans, will get some help from a cadre of Hollywood stars who have volunteered to help promote Obamacare's insurance exchanges that open on October 1. At a meeting at the White House Monday, a group that included singer Jennifer Hudson and actors Kal Penn and Amy Poehler heard Obama extol the benefits his health care law offers young people, whose participation in the exchanges is seen as essential for their long-term viability (7/22).

Reuters: White House Finds The Funny In 'Obamacare' Pitch To Youth
What's so funny about President Barack Obama's healthcare reform law? A website known for viral comedy videos popular with Americans under 30 - Funny or Die - has a few ideas and is enlisting celebrities to make something that catches the attention of a key demographic the White House needs to sign up for Obamacare (Rampton, 7/22).


http://www.kaiserhealthnews.orgThis article was reprinted from kaiserhealthnews.org with permission from the Henry J. Kaiser Family Foundation. Kaiser Health News, an editorially independent news service, is a program of the Kaiser Family Foundation, a nonpartisan health care policy research organization unaffiliated with Kaiser Permanente.

 

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