Jan 8 2015
Today the American College of Surgeons (ACS) announced the launch of a new initiative aimed at stimulating more young surgeons (defined as under the age of 45) to become involved in the organization and increase membership. The campaign, called "Realize the Potential of Your Profession," will communicate how ACS supports surgeons from residency to retirement and aims to appeal to the next generation in new and engaging ways.
"As the largest and most robust surgical organization in the world, we have so much to offer surgeons of all specialties, at any point in their careers, said Patricia L. Turner, MD, FACS, Director, ACS Division of Member Services. "From transition to practice support for those just starting out, to ongoing training and education, to advocacy and leadership, we help surgeons advance their careers and elevate the profession in a way that no other organization can."
Starting this month, ACS will reach out to a larger network of young surgeons through peer-to-peer connections and social sharing. As part of this endeavor, ACS today released a video highlighting "100 reasons" why surgeons should be involved in ACS, as a clear tie to the organization's recent 100-year anniversary. In addition, ACS is distributing snapshot videos profiling why some of the best and brightest young surgeons seek Fellowship in the American College of Surgeons (FACS).
Other activities planned this year include networking events in various cities around the country, giving young surgeons unique opportunities to engage with their peers and other more senior leaders in the field and from the organization. The success of these activities will rely heavily on current member involvement and willingness to communicate the value of ACS membership to colleagues and peers in a way that resonates more with the younger generation - smaller, shareable bites of information and peer-to-peer influence.
"Just as the ACS Inspiring Quality initiative became a cornerstone of our organization to advance surgical quality around the country, we can build on those efforts by helping young surgeons realize the potential of their profession through ACS," said David B. Hoyt, MD, FACS, ACS Executive Director. "We have a legacy of excellence, and adding more young surgeons to our ranks and giving them access to a network of leaders and the array of resources we have will foster a future of excellence in surgical care."
SOURCE American College of Surgeons
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