Lance Armstrong Foundation, SmartBrief launch new weekly digital media news service

SmartBrief, Inc. launched a weekly digital media news service today in partnership with the Lance Armstrong Foundation.    

The Lance Armstrong Foundation, the global non-profit organization founded by the champion cyclist and cancer survivor, serves people affected by cancer and empowers communities to take action against the world's leading cause of death. The LIVESTRONG® SmartBrief will contain daily industry news for Foundation constituents dedicated to improving the lives of people affected by cancer. The SmartBrief will keep them informed of industry developments by delivering "must-read" news directly to their inboxes.

SmartBrief is an online media publishing company that gives readers a competitive edge by providing relevant, timely and reliable content as efficiently as possible. SmartBrief filters thousands of sources daily to create customized e-mail publications in partnership with more than 200 trade associations, professional societies, non-profits and companies. The most relevant industry news is chosen by SmartBrief's editorial staff and summarized. SmartBrief distributes the news via its e-mail newsletters, the SmartBrief website and the SmartBrief Android and iPhone apps.

Lance Armstrong Foundation Executive Vice President of Operations, Andy Miller, said, "Our partnership with SmartBrief will benefit Foundation constituents and the industry as a whole by providing a weekly summary of timely news, trends and policy issues important to strengthening the Foundation's ability to effectively communicate with those in the cancer community."

Rick Stamberger, CEO of SmartBrief, Inc. added, "We are honored to be a part of the Lance Armstrong Foundation's work in improving the lives of people affected by cancer. SmartBrief staff will be dedicated to providing this health care community with a valuable tool to save them time and allow them to focus on their main objective, to address both the common and unique problems cancer survivors are facing around the world."     


SmartBrief, Inc.

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